I was honored to be interviewed recently by ILSTV, "the source for daily insurance news and analysis and information relevant to the Canadian insurance industry" on my views and experiences in using social media as an insurance professional to support our clients, get involved and help give back to the community, as well as to listen to what people are thinking about. Every opportunity to listen to our clients and learn from them is an opportunity for us in the industry to provide better services and support.
The Financial services industry is one of the most complicated for individuals to understand, which is why I feel it is so important for "experts" and experienced brokers to reach out to their clients in as many ways possible and provide them with resources to learn about the things that affect them. Social Media provides an incredible opportunity here. It was very nice to have the chance to chat with Julie Hawrishok of ILSTV and answer her five questions, in fact we covered so much, I even got a bonus one (Thanks Julie)! Read more on our conversation in this interview:
"With more than* 15 years of experience in the insurance industry, Mila’s now embraced social media and has become a strong advocate for social media in the
Part of the interview discusses the 140 Conference Montreal , which was an amazing opportunity for us to bring together some leading minds in social media, and really open up the dialogue on what's happening in "The State of Now". Here's an excerpt from one of my presentations on Building Relationships in the online space.
I was joined by some amazing panelists, with a lot of knowledge to share! including
Ric Dragon, CEO DragonSearch, Author Social Marketology (Which I strongly recommend. It is the first book that actually outlines a process for integrating social media into your business)
Kellie Leigh, from Rogers Zoocasa and founder of Strategy4Social
Karlton Utter, Weichert Realtors & Kutter Tech Training @KarltonUtter
Lewis Poretz, Former Mortgage Broker, Founder & Strategist, SocialYo
*note that in fact I have been in the insurance industry for nearly 15 years, and not "more than". A simple correction.